
I began by incorporating the age rating as this is important on a poster; it informs audiences about who the target audience are in terms of age. Conventionally, this is placed in the bottom-right corner of the poster therefore this is where I placed it.
Then I continued working on the award logo graphic features at the top of the page. I did some research into what text is featured in these and the typical structure of this text. I found this...
This was useful because it gave me an insight into the text used and the positioning of this within the graphic feature. Therefore, I chose two different fonts: one for the heading and the date and one for the name of the film festival. I decided to use a sans serif font for the heading and date as this looked smooth and contrasted with the serif font I chose for the festival text. I wanted to use serif font for this as it looks more professional and credible. I also used different sized fonts. I ensured that the name of the festival was the biggest so that this drew attention. I used size '8pt' font for 'WINNER' and '2017' whilst using '9pt' font for 'BEST DRAMA' as the award heading was also important. I made the text for the heading and date more narrow, from 100% to 65%...
as it fit in better and was done in the examples I researched. I will also use this font in my billing block as it is easily legible, even when narrow.
I did the same with the other two awards graphic features, with smaller text to fit the smaller graphic feature. This is what they looked like...
I also used the same image of stars which featured in my double page spread. However, I used a white background with my double page spread and the stars were black. Instead, I edited the image using the 'fill' tool so that my stars were white. This is what it looks like now...
Although there is a lot of text at the top, I think that the graphic features break this up well. Furthermore, I did not want to add to the text at the bottom, which will include the tagline, billing block, and 'coming soon' banner as seen above.
I also designed my billing block. As previously stated, I will be using the same sans serif font used in the graphic features as this is easily legible even when narrow; typically billing block text is tall and narrow to save space on the poster. I researched what it typically included in the billing block and in what order, then made up different names to match to the job titles. I changed the size of the text to '8pt' apart from the job titles themselves which were '6pt'. I then altered the width of the text to 50% to suit the conventions of the billing block. This is what it looked like...
Often in the bottom left corner of a poster, the logo of the production company is used. Therefore, I included the logo I designed for my company. However, due to it being white and my background being black, I felt that it stood out too much as the eye was immediately drawn to it. Therefore I decided to remove it.
Next time, I will edit and place my images as I have not yet been able to get my actors together in order to take the photos.





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